Client: Krea, Malta
Creative Direction, Character Design, Storyboarding & Design, Motion Design: Blacksalmon
Voice-over: Rachael West (English) & Antonella Axisa (Maltese)
Krea already boasts a great e-commerce website which appeals to tech-savvy millennial shoppers who want to style their homes and rental properties in a stylish yet affordable way. As they continue to evolve their brand in a digital space, the team at Krea has increasingly recognised the importance of building on their in-store experience and has recently re-designed and expanded their store in Qormi.
To help fuel interest in the revamped store, the Krea team invited us to create a 30-sec TVC which would entice customers to visit the store. We decided to go for something more fun, so we ended up with an ‘isometric’ style animation.
